Iva's Blog & Free Resources

I always said I was not a perfectionist and that was my strong suit. 

I can get an email out in 5 minutes to my list, and go live with almost no preparation. 

Except there’s one shade of perfectionism that I saw last week: The Superwoman. 

Always trying to look like a success story.

Perhaps I’m not the only one? 

When I looked this thing in the eye, I saw that I was TERRIFIED of looking weak. 

I was terrified of being humiliated. 

Building an 8-figure...

Another controversial post from me, but believe me, not for the sake of controversy. 

If you told me two weeks ago I would be writing this, I would probably throw up.

And no, I am not going to call you out for being a copy-cat... so relax. 

I’m not in the "calling people out" business. (That’s 170 on the Hawkins Scale of Consciousness - if you want to know… not a good energy.) 

Today I am sitting here, 30 pounds lighter, after a...

So many times I hear this: “I really want to roll people into my group or hybrid program but they just want to buy my 1:1.”

You have probably been told it’s “just your mindset.” 

And it is, but there is more to it than that on a strategic level and it comes down to this: 

You ACTUALLY HAVE TO BELIEVE that your group program solution is a better fit for the client. 

Meaning it will get them results faster. 

...

So many times I hear this: “I really want to roll people into my group or hybrid program but they just want to buy my 1:1." 

In this week’s podcast, I’m discussing the issues behind this. 

If this applies to you and you want to schedule a free 20 minute consult with my team to figure out why you aren’t selling out your group program and whether we might be a good fit to work together, schedule it here: http://bit.ly/SERVEconsult

I was browsing through a female entrepreneur group and saw a post saying “soliciting in the DM after seeing a comment on someone else’s post seems a bit desperate, is someone else experiencing this?” 

First, I don’t know what this person was sent in the DM. Maybe that was a link to a product to buy… which is a bit much to send after you post something. 

But this post got 500 comments. As I was reading through it, I could not believe the...

Last week I had a very difficult presentation where I was very close to breaking into tears during the presentation. 

Why? The one thing I was most afraid of (that someone would say "You just care about making money") was said out loud.

Today I want to break down what resilience means. :)