Iva's Blog & Free Resources

[4 minute tip] Are you hiding behind everybody else?

Oct 09, 2020

In this video I want to tackle one level of hiding that may not feel like hiding, but I see it so often even with high level entrepreneurs.

Hiding is all about staying deep in our safety zones and not truly leading, and that includes only teaching what other people already teach so we feel validated.

But your power doesn't come from what everyone else teaches!

Let's talk about trusting and validating ourselves...

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[4 minute bite] Don't mistake a NOT YET for rejection

Oct 02, 2020

No is a NOT YET

So many times I see entrepreneurs get a ‘no’, and never speak to their lead again.

We contract, and hide.

And yet, 60% of my current clients were a ‘no’ at first.

One in particular, said ‘no’ to me probably 150,000 times, over the period of 2 years.

Do not make the mistake of mistaking a ‘not yet’ for a no. Let’s talk about this.

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The Bootcamp: From Launch to $60k in One Month With Virtual Retreats

Oct 01, 2020

I’ll never forget this day: I was on the phone with Jim Laib, the CEO of a company that makes high-end speakers, interviewing for the offer to become a project manager for a company in Boulder. Great job, managing the engineering department and getting their $8,000 speakers produced.

I knew I was going to get the job offer, but that was maybe what the problem was. My heart sank. After 7 years of continuous entrepreneurship, my dream had died. I was going back to the corporate world.


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Podcast Episode 39: What's your 5 piece content formula?

Sep 28, 2020

Many times I see entrepreneurs either having very little content because they don't know what to create, or having too much content all over the place.

In this episode I talk about your 5 pillar content formula I want you to design that you are going to be known for!

Let's dive in!

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Info Session on the Business Scaling Retreat - S.E.R.V.E. Method Profitlab

Sep 26, 2020
HUGE GIFT: We are offering a free brainstorm session: Design Your Signature Program!

Here’s the thing… in the Profitlab you will learn:
✔ DAY 1: Adopt the 5 pillars of the S.E.R.V.E. formula to scaling through service, purpose, and alignment in everything you do, including marketing and sales!
✔ DAY 2: Reverse-engineer your goals and map out what EXACTLY you need to do to reach $250k-$350k in revenue in 12 months!
✔ DAY 3: Design your signature set up: signature tribe, signature...
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[4 minute training] Quarterly planning: are you setting yourself up for success?

Sep 25, 2020

I see this over and over: setting goals, and then things go awry, and very little happens.

One of my superpowers is making a great plan and following through on it.

In this 4 minute videow I will walk you through the 4 keys of quarterly planning, and all the things you need to think about to make your financial goals in your business come true!

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The Bootcamp: The Three Key Pillars To Scaling Online

Sep 25, 2020

When I first started my business coaching practice, I thought speaking was the way to go. I took a training on speaking, made a list of organizations to apply, created a pretty PDF with my presentation offering, followed up, and slowly began to fill my calendar with speaking engagements. 

I began to grow my business little by little, and having success. After 6 months of doing that, however, I was starting to get tired of all the travel.

 So many times I would go present to an...

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Podcast Episode 38: The mindset shifts you need to make before creating content

Sep 21, 2020

The mindset around content you must have if you want to be effective! 


So many times people ask me ‘holy cow Iva, how do you get so much content done! You seem like you are doing so much everywhere!’ 


True story, I do all my content in about 1.5 hours a week. 

NOW, anyway. The same that two years ago would have taken me probably 10 hours, at least, to produce! 

So in this week’s podcast, I want you to start making some mindset shifts around...

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4 keys to quarterly planning

Sep 19, 2020

Too many times I see people making a plan and giving up on their goal shortly after. This is one of my super powers - being able to predict the future based on my calendar! 

I choose a quarterly planning cycle because 

  • A year is too long to hold my attention span 
  • A month is way too short to get any major projects accomplished. 

So here we go, let’s break it down for you: 

Key #1: You’ve got to be clear on the revenue

  • On the # of clients you are...
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[2 minute tip] the 3 elements of personal brand you probably forgot

Sep 18, 2020

These days everyone seems to be online

Everyone has a group.

Everyone is pushing out freebies like a machine.

So why do people want to work with YOU and not everyone else?

Here are the 3 elements of your personal brand you probably forgot about.

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