Iva's Blog & Free Resources

How to craft your signature talk

Nov 16, 2018

A big part of my business is sharing my message with others by being a speaker. It’s a great way to connect with potential clients and establish yourself as someone who knows what they’re doing.

We’ve talked about building confidence as a speaker, but even the best public speaker in the world has to have something to say. You need a signature talk that you can give in front of any crowd to get YOUR message out there.

By the end of this video, you’ll know the five...

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Learn the best tool for dealing with fear in your business

Nov 16, 2018

I used to really believe that everyone around me in my business just didn’t care. I thought none of them were capable and that I was the only one who took responsibility for anything. I was working 20 hours a day in my business, and no one else stepped up.

Guess what: the problem wasn’t them. It was me. I was living in fear, and I was manifesting all kinds of things I didn’t want.

Are you ready to get past fear in your business and your life? The best tool for dealing with...

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How to build processes to work yourself out of the business

Nov 16, 2018

Do you have an established business that is generating decent revenue but find yourself STUCK in a rut, in total overwhelm all the time, and unable to take a vacation?

When I first opened the restaurant, I spent 20 hours a day there. Four years later, I was spending 5 hours a week there.

Here is a quick video to get you started thinking about how you can do this!!!

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How to make an offer people won’t pass up!

Nov 15, 2018

I know public speaking is already challenging, but you’re not out there giving talks just to increase your courage. You want to get clients!

 When I started speaking, I was really frustrated because I felt like people were responding to my presentation, but no one was actually scheduling calls after. I felt like I was doing great while I was speaking, but I wasn’t being effective. What I was doing wasn’t working.

 Watch this video to find out what mistakes I was...

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How to get testimonials for your website, even if you don’t have a lot of clients

Nov 15, 2018

Trust is SO IMPORTANT when you’re building a business, and clients need to know that you’re legit before they sign up to work with you. Testimonials from clients are such a great tool to build trust, and they’re so much easier to get than you think.

Yes, even if you don’t have clients yet!

By then end of this video you’ll have a plan for getting valuable REAL testimonials that will give you credibility and help you build trust with potential clients.

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Learn how to book gigs as a public speaker

Nov 15, 2018

Learning how to speak in front of a crowd is intimidating - I know it was for me - but as you practice and find more courage you’ll probably run into a whole new problem: How do you find gigs to speak at?

 In this video I’ve outlined exactly what steps to take to find speaking opportunities and how approach organizers so you can get your message out to your target audiences.

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Learn how to give your ideal client what they really want

Nov 14, 2018

A lot of business owners make the mistake of trying to convince people that whatever they’re selling is something they NEED, and a lot of business owners struggle to connect with clients that way. It doesn’t work!

The truth is, people aren’t thinking about what they need. THey aren’t going around saying ‘oh I think I need a coach’. But they are going around and sayig ‘oh, I need to make more $$’. Or, ‘Oh, I think I need to lose...

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Wanna be a best-selling author?

Nov 14, 2018

“There is a book in everyone.”

Right. Everyone, but not me. I was CONVINCED that I didn’t have that much to say, much less a whole book.

Driving to my book writing retreat, I still had no clue what the hell I was gonna write about.

And then I decided to trust the process. Let the guidance come in, put my butt in a chair and just start writing.

Guess what. Two and a half days later I had a book. Three months later, just 3 days after my book launch, my book made #1...

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How to get graphics done for your brand

Nov 14, 2018

So I’ve already showed you that you can make your website without investing a ton of money and time, but I get a TON of questions about where to get good graphics! Your branding is important, so you want to have nice headers for your social media accounts and emails and documents… but you DON’T want to pay a ton of money for them, and you don’t have to!  

I pay a lot of attention to my branding and the images I use, and I’ve paid to have stuff created by...

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Don’t waste time or money on your website!

Nov 10, 2018

I want everyone to succeed in business. I want you in action, speaking, being a thought leader, changing the world, making an impact.

You know what drives me absolutely crazy?

When I ask someone, "Hey, how’s business going these days? What are you up to? Any new projects?”

And the answer is: “I AM WORKING ON MY WEBSITE."

Why? Because it doesn’t take that long at all. Good enough is good enough.

Here are the biggest mistakes to avoid:

Mistake #1: Hire a web developer...

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