Iva's Blog & Free Resources

Your program not selling?

Apr 10, 2019

It’s not hard to find advice on how to attract clients and sell your program, and you’ve probably tried more than a few.

Let’s see.

  • Networking.
  • Holding workshops.
  • Online stuff. Lead magnets.
  • Social media. Using facebook groups.
  • Youtube channel.
  • Podcasts.
  • Complicated online funnels. (yawn)
  • Get a youtube channel.

There are two main things I talk about all the time that are really the key to selling your program.

Neither of them involve going to a bunch of events or...

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Should you create your own tribe? :-O

Apr 10, 2019

You are out to make a difference,

You love leading..

And you are intrigued by the idea of creating a community of people..

If the above resonates with you..

Then creating a meetup group (or a networking group of some sort) can be a really rewarding effort.

Last year I took some training and created It’s HER Business.  

I’ll be honest here… it takes work. You have to have a plan and a strategy for staying engaged and delivering a consistent experience for everyone.

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Are you struggling with your signature program?

Apr 10, 2019

You want to make a difference in the world...

And you have an idea for what to offer to clients and what sort of value you want to provide, right?

But you run into a wall.

What is the right offer???

Okay, I’ve got a bit of help for you.

I have trialed and errored through the process enough, and I don’t want the same for you.

This video outlines the process.

Plus, I will guide you through doing it quickly and without spending a ton of time nauseating over the details.


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Are you ready to deliver your signature talk?

Apr 10, 2019

Hello, friend!

Speaking is the simplest, least techy, and most accessible way to grow your business.

It requires no tech, not even a website, and the learning curve is relatively fast.

The biggest requirement is COURAGE :)

I’ve talked a lot about how to get comfortable as a speaker and how to make an effective offer, but there are a few steps before that…

...like writing your talk and preparing the program you’re offering!

And that’s just the beginning. Your...

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Let me guide you step by step through transcending your fears

Jan 28, 2019

I talk a lot about the fears that hold us back. And I talk a lot about the importance of visibility. Public speaking, making videos, even just going into events and introducing yourself is all about making yourself visible to people.

And for a lot of people, it’s terrifying. I know.

So I made a video about how to figure out what kind of fears are holding you back and how to transcend them. And I don’t just want to talk about how this works. I’ll take you step by step...

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To give is to receive (That applies to your business, too!)

Jan 28, 2019

You probably know by now that I’m interested in working on myself and I strive to elevate my consciousness. If you want to work on any part of your life, including your business, you have to do some work on yourself as well.

Actually, you have to do a ton of work on yourself. HA!

Today I want to talk about all the things we want to receive in business and in life. We want money, we want clients, we want opportunities, whatever. If we’re always thinking about what we want, what...

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How to get comfortable on video to boost your visibility!

Jan 27, 2019

Two of the best and most effective ways to get out there and start attracting clients are:

  1. public speaking and
  2. making videos.

They get you visibility and let you really connect with people in a personal way that emails and blog posts and all of that just can’t do.

So why doesn’t everyone embrace this?

Because there’s a lot of fear surrounding this stuff. I’ve talked about overcoming fear when it comes to public speaking, so now I want to talk about the fears...

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Do you struggle with anxiety in your business?

Jan 27, 2019

Anxiety and fear around new clients is something we all struggle with.

We want to accomplish our goals, we want to make a difference in the world, and it’s inevitable that we’ll run into situations where we have anxiety about conversations which can hold us back from success.

I experienced one of those times recently with a new client.

I realized I had certain beliefs that I had created which were getting in the way of our working relationship.

Luckily, I have a tool that a...

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What’s keeping you stuck?

Jan 27, 2019

How long have you been in the process of creating your business or product? How long have you been talking about launching a new program or trying a new strategy without actually getting to the point of doing it?

The biggest thing which keeps us stuck in the process of second guessing and planning and fine-tuning is….


I’m not even that much of a perfectionist, but even I used to spend way more time getting things ready to launch than I needed to.

The longer I...

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Managing your most important resource: TIME!

Jan 27, 2019

We talk about money and we talk about technology, but the thing we all struggle with most is….


I talk a lot about how important it is to work ON your business instead of working IN your business, but how do you really do that when you’ve got family obligations and personal things going on and all kinds of other demands in your life?

It’s all about time blocking.

If you set things up so that your clients don’t schedule themselves during time you’ve set up...

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