Iva's Blog & Free Resources

List Building Launch Pad - let’s talk about sales!

Jan 17, 2020

What an unbelievable week of amazing training it has been! Thank you everyone who has joined us in the Facebook group, It's Her Business.  https://www.facebook.com/groups/itsherbusinesstribe/

Here is the replay of yesterday (Day 4): How to attract high level leads into your audience  (15 strategies!!) 


We are SO COMMITTED to helping you take your business to the next level.. Today we will be talking about SALES. 

Here is what I wanted to share with you. 


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Did you miss the first LIVE class of the Audience Building Launch Pad?

Jan 15, 2020

Did you miss the first LIVE class of the Audience Building Launch Pad last night in the group? 

We covered some unbelievable content.

On Monday i taught  everyone the strategy behind building an audience, naming it, and everyone is deciding today what type of community they want to create for 2020 and on what platform! 

Yesterday we covered how to build expert status, be confident on camera, and what stories to share and what not to share. 

Watch the replay here: ...

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It’s Her Business Podcast: Why you should care about building an audience

Jan 13, 2020

FINALLY!! The Audience Building Launch Pad is here today. As I am getting ready for tonight,  I recorded a quick podcast talking about why you should care about having an audience. 

I shared a little bit about my own journey of building my business, from speaking to audience building. 

You can listen here: http://bit.ly/itsherbusinesspodcast6 


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Investing vs. Spending In Your Business

Jan 10, 2020

Money is like a fuel in your business. You must know how to make smart money decisions to take your business beyond the 6 figure mark. 

So what’s a good investment and what’s a bad spend? 

On the Visibility Bootcamp Show Wednesday, we discussed 

The two things to absolutely invest in in your business

The 5 things to stay away from spending money on 

Adopting the right money mindset in business. 

 Watch the replay here: ...

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It’s Her Business Podcast: Investing in your business vs. spending on your business

Jan 06, 2020

Golly. I can’t tell you how much money I wasted in my business without getting good results. 

And time. It isn’t even funny. 

BNI memberships, networking group memberships, paying for coaching programs that got me absolutely nowhere, Facebook ads test without having a clue of my conversion rates, advertising placements on websites, magazines in the old days of restaurant business, direct mail with zero return.. You name it. 

But, there were investments that got me...

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Creating a 2020 scaling game plan

Jan 02, 2020

Are you ready to plan your most profitable year yet? 

I went live  on Wednesday Visibility Bootcamp Show: Creating a 2020 scaling game plan

We covered: 

The scaling campaigns and projects to consider to attract more clients

When and how to hire a team member 

The things to consider before making a scaling plan 

Here’s the replay: https://www.facebook.com/iva.paleckova/videos/10114584887285840/

If you're ready to talk through your plan and working with me to...

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It’s Her Business Podcast: Planning your most profitable year yet

Dec 30, 2019

In Episode 4 of the It’s Her Business podcast I discussed some very key things that you need to consider before you create a kick-ass revenue scaling plan for 2020. 

So in this episode, I discuss the following things: 

the projects to consider based on where you are in your business (ground zero, $30 - $50k, crossing the 6 figure mark, and beyond) 

The 4 things to consider as part of your planning: audience size as it relates to revenue, your pricing, building a team...

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Craft an Effective Signature Program for 2020

Dec 27, 2019

Are you ready to create a profitable signature program for 2020? 

Yesterday I went live in my Facebook group, It’s Her Business,  talking about Crafting a Profitable Signature Program for 2020 

We’ll go over

the PRICING formula for your 2020 profitable signature program 

How to create leverage even in your 1x1 programs 

The elements to include in your signature program 

Here’s the replay: ...

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It’s Her Business Podcast: Packaging your programs and services for profitability

Dec 24, 2019

Do you have a highly profitable signature program for 2020? 

Do you know how to create leverage in your programs? 

In the third episode of the It’s Her Business podcast, I will share with you 

  • What to consider before creating a signature program 
  • How to create leverage using 4 different strategies

And on THURSDAY  this week, in our Visibility Bootcamp Show (which we are moving from Wednesday to Thursday due to the Holidays), I will be going live to talk more...

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Craft an Effective Signature Talk for 2020

Dec 19, 2019

Are you ready to get your signature talk ready for 2020? 

I went  live yesterday in our group, It’s Her Business, in our

[Wednesday Visibility Bootcamp Show]: Crafting a Effective Signature Talk for Your Business

Don’t miss any future trainings - join us here!!: www.ivapaleckova.com/itsherbusiness

Here’s what we covered: 

A C I D S,  the formula me and my clients use to build a profitable service based businesses

The metrics you must meet to become an...

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